Anzeige
+++>>> Gediegen Kupfer im Bohrkern: Kupfer auf Allzeithoch – und in diesem Bohrkern glänzt das Metall in reiner Form <<<+++
PortfolioPlus
Portfolio-Tracker – Kurse, Renditeanalyse und Dividendenplaner an einem Ort.
Anzeige
EQS-News

CHiQ at IFA 2026: From Global Expansion to Deeper Local Engagement 04.09.2026, 17:50 Uhr von EQS News Jetzt kommentieren: 0

EQS-News: CHiQ / Key word(s): Miscellaneous/Product Launch
CHiQ at IFA 2026: From Global Expansion to Deeper Local Engagement

04.09.2026 / 17:50 CET/CEST
The issuer is solely responsible for the content of this announcement.


BERLIN, Sept. 4, 2026 /PRNewswire/ -- At IFA Berlin on September 4, CHiQ unveiled its new AI-powered home appliance range, covering TVs, refrigerators, air conditioners, and washer-dryer combos. Rather than emphasizing technical specifications in isolation, the brand demonstrated how AI integrates into real-life household routines, marking a shift from technological innovation to everyday experiences and reflecting parent company Changhong's continued focus on localization across global markets.

20260904093332EDT_image_1.jpg?id=OA2931270

20260904093332EDT_image_2.jpg?id=OA2931271

To address diverse household needs, CHiQ is embedding AI into a growing number of everyday scenarios. Its RGB MiniLED AI TV lineup integrates an integrated AI Sports Platform, transforming the TV from a traditional display into an interactive hub for home fitness and shared activities. The air conditioner features AI Human Presence Radar, which detects users' locations and habits to adjust airflow dynamically. Meanwhile, the AI-powered refrigerator and laundry care system employ intelligent sensing and monitoring to help users take a more proactive approach to managing food freshness and garment cleanliness.

On IFA's opening day, Grundig, CHiQ's strategic partner and a premium European home appliance brand, presented a new product lineup across TVs, refrigerators, washer-dryers, and air conditioners. This showcase represents a further extension of Grundig's brand development and product strategy and points to a new direction for Grundig in European and global markets.

In recent years, CHiQ's focus has centered on simplifying everyday household chores through smart innovation. The brand has introduced a virtual giant panda as an AI interactive assistant, adding warmth and personality to its smart TVs and other AI-enabled appliances while naturally incorporating distinctive elements of Chinese culture into the user experience.

20260904093332EDT_image_3.jpg?id=OA2931272

Skiing has also become another bridge connecting CHiQ with European lifestyles. Over the same period, the brand has strengthened its European presence as an official data partner of the FIS Ski Jumping World Cup. These efforts have deepened CHiQ's connections with consumers in Europe and around the world. At the same time, the brand incorporates the speed of skiing and the pristine character of winter sports into its products, bringing technology closer to users' lifestyles.

Behind these initiatives lies a broader shift: CHiQ is advancing its localization efforts. From product experiences and brand messaging to sports, culture and other aspects of local life, the company is establishing more diverse touchpoints as it expands its presence in Europe. Moving beyond simply entering overseas markets toward becoming part of them, CHiQ is bringing its global expansion into closer alignment with the local markets it serves.

About CHiQ

CHiQ, one of the world's leading manufacturers of consumer electronics and household appliances, is redefining industry standards with innovative products, intelligent technologies, and a growing commitment to corporate social responsibility. Its influence continues to grow across global markets, especially in Europe.

Cision View original content to download multimedia:https://www.prnewswire.co.uk/news-releases/chiq-at-ifa-2026-from-global-expansion-to-deeper-local-engagement-302870218.html

rt.gif?NewsItemId=EN40945&Transmission_Id=202609041142PR_NEWS_EURO_ND__EN40945&DateId=20260904


04.09.2026 CET/CEST Dissemination of a Corporate News, transmitted by EQS News - a service of EQS Group.
The issuer is solely responsible for the content of this announcement.

The EQS Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases.
View original content: EQS News


2394474  04.09.2026 CET/CEST

Kommentare (0) ... diskutiere mit.
k.A. k.A. k.A. k.A.
k.A. k.A. k.A. k.A.
k.A. k.A. k.A. k.A.
Schreib den ersten Kommentar!

Dis­clai­mer: Die hier an­ge­bo­te­nen Bei­trä­ge die­nen aus­schließ­lich der In­for­ma­t­ion und stel­len kei­ne Kauf- bzw. Ver­kaufs­em­pfeh­lung­en dar. Sie sind we­der ex­pli­zit noch im­pli­zit als Zu­sich­er­ung ei­ner be­stim­mt­en Kurs­ent­wick­lung der ge­nan­nt­en Fi­nanz­in­stru­men­te oder als Handl­ungs­auf­for­der­ung zu ver­steh­en. Der Er­werb von Wert­pa­pier­en birgt Ri­si­ken, die zum To­tal­ver­lust des ein­ge­setz­ten Ka­pi­tals füh­ren kön­nen. Die In­for­ma­tion­en er­setz­en kei­ne, auf die in­di­vi­du­el­len Be­dür­fnis­se aus­ge­rich­te­te, fach­kun­di­ge An­la­ge­be­ra­tung. Ei­ne Haf­tung oder Ga­ran­tie für die Ak­tu­ali­tät, Rich­tig­keit, An­ge­mes­sen­heit und Vol­lständ­ig­keit der zur Ver­fü­gung ge­stel­lt­en In­for­ma­tion­en so­wie für Ver­mö­gens­schä­den wird we­der aus­drück­lich noch stil­lschwei­gend über­nom­men. Die Mar­kets In­side Me­dia GmbH hat auf die ver­öf­fent­lich­ten In­hal­te kei­ner­lei Ein­fluss und vor Ver­öf­fent­lich­ung der Bei­trä­ge kei­ne Ken­nt­nis über In­halt und Ge­gen­stand die­ser. Die Ver­öf­fent­lich­ung der na­ment­lich ge­kenn­zeich­net­en Bei­trä­ge er­folgt ei­gen­ver­ant­wort­lich durch Au­tor­en wie z.B. Gast­kom­men­ta­tor­en, Nach­richt­en­ag­en­tur­en, Un­ter­neh­men. In­fol­ge­des­sen kön­nen die In­hal­te der Bei­trä­ge auch nicht von An­la­ge­in­te­res­sen der Mar­kets In­side Me­dia GmbH und/oder sei­nen Mit­ar­bei­tern oder Or­ga­nen be­stim­mt sein. Die Gast­kom­men­ta­tor­en, Nach­rich­ten­ag­en­tur­en, Un­ter­neh­men ge­hör­en nicht der Re­dak­tion der Mar­kets In­side Me­dia GmbH an. Ihre Mei­nung­en spie­geln nicht not­wen­di­ger­wei­se die Mei­nung­en und Auf­fas­sung­en der Mar­kets In­side Me­dia GmbH und de­ren Mit­ar­bei­ter wie­der. Aus­führ­lich­er Dis­clai­mer