Jeffs Brands ISIN: IL0011808354 Forum: Aktien User: 00000

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Jeffs' Brands (Nasdaq: JFBR, JFBRW) appointed Alon Dayan as CEO of its wholly owned subsidiary KeepZone AI Inc. effective Dec 8, 2025, to lead the company’s pivot into the global homeland security market. KeepZone recently signed a definitive distribution agreement with Scanary to market AI-powered 3D imaging systems that can scan up to 25,000 people per hour in open spaces. The agreement grants exclusive distribution rights for an initial 24-month period (extendable on meeting purchase targets), and includes a $1 million upfront payment payable in installments plus revenue-sharing mechanisms. Mr. Dayan brings 15+ years in security, defense, and cyber-technology with prior leadership and international partnerships experience. The company cites a >$11.4B global homeland security market growing at a 7% CAGR as strategic rationale.

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Jeffs' Brands Enters Into a Non-Binding Letter of Intent for the Sale of its U.S. Subsidiary to a U.S. Public Company, at a valuation of approximately $13.125 million